Science and Application: The Synergy Between BenBikman.com and InsulinIQ.com

For years, my passion and work have centered around unraveling the science of metabolic health. Through Insulin IQ, we’ve built a coaching platform designed to empower individuals with practical tools and guidance to improve their metabolic health and, for many, reverse chronic conditions like type 2 diabetes. However, as my work evolved, I recognized the need to distinguish between two key aspects of what I do: translating science into actionable steps and advancing the scientific conversation itself. That’s why the Ben Bikman brand was born.

Insulin IQ: Turning Science Into Action

Insulin IQ has been a labor of love. We started it about 10 years ago. It’s where we meet people on their metabolic health journey, providing them with access to expert coaching, a supportive community, and a treasure trove of practical resources. The goal at Insulin IQ is simple: to make the science of metabolic health accessible and actionable for anyone, whether they’re just starting out or are well along the path to optimal health.

Through Insulin IQ, we’ve built a team of dedicated people and coaches who translate research into personalized strategies. We offer a Community Membership with group coaching, medical consultations, and one-on-one private coaching through our independent, Insulin IQ Certified Coaches—all aimed at improving lives through evidence-based guidance. It’s where the science meets real life.

Here’s the video we created to explain this:

Learn more about Insulin IQ Community Membership & Coaching.

BenBikman.com: Advancing the Science and Research

While Insulin IQ focuses on applying science, the Ben Bikman brand is dedicated to advancing it. This platform allows me to share my research, speak directly to the scientific and health professional communities, and engage with a broader audience interested in the deeper nuances of metabolic science.

This new Ben Bikman brand also serves as a home for initiatives like the Metabolic Science Academy, the Metabolic Classroom, Weekly Research Reviews, and other educational tools designed to elevate the conversation around metabolic health. It’s about exploring the “why” behind the principles we teach at Insulin IQ and offering a space for those who, like me, want to push the boundaries of our understanding of insulin resistance and related metabolic conditions.

Here’s the video we created to explain this:

Why the Separation Matters

Creating a distinct identity for the Ben Bikman brand allows us to focus each platform’s message and mission. Insulin IQ remains your go-to resource for practical, actionable steps to improve your metabolic health. The Ben Bikman brand, on the other hand, is a gateway to deeper scientific inquiry and education.

This distinction also ensures clarity for you, whether you’re here to improve your own health or dive deeper into the science. It’s my hope that these two sister platforms complement each other, offering both the practical tools and the scientific insights you need to thrive.

Thank you for being a part of this journey. Whether you engage with us through Insulin IQ, the Ben Bikman brand, or both, I’m grateful for the opportunity to share, and to continue learning alongside you.

Sincerely,

Ben